Bespoke bridal couture, hand-made in Karachi
For brides in Karachi, London, Toronto, New York and Dubai, by consultation.
In short: Taffy by Saadia Rayhan is a one-designer bespoke bridal couture label in Karachi. It makes nikkah, mehndi, baraat and walima outfits to measure, by consultation, and ships worldwide.
- Designed by Saadia herselfEvery outfit is designed personally by Saadia Rayhan.
- Hand-embroidered in KarachiGota patti, zardozi and resham, worked by hand.
- Video consultations worldwideBy appointment, wherever you are.
- Made to your measurementsYour delivery date agreed in writing before work begins.
Recent work
Each outfit is a starting point. Colour, embroidery and cut are adapted to you.
How bespoke works
Consultation
A video call by appointment, or a visit in Karachi. Tell Saadia your functions, dates and what you have in mind.
Design
Saadia sketches your outfit and chooses fabrics and embroidery with you, then sends an itemised quote.
Measurements and making
Your outfit is cut to your measurements and embroidered by hand in Karachi.
Delivery
Collected in Karachi, or shipped to you by courier wherever you are.
Meet Saadia
Saadia Rayhan designs every Taffy outfit herself, from the first sketch to the final fitting. Her work is made in Karachi by hand: gota patti, zardozi and resham on fabrics chosen for each bride.
Because there is one designer, you speak to the person making your outfit, not a sales desk.
More about SaadiaBrides abroad
If you live in the UK, the US, Canada or the UAE, you don't need to fly to Karachi.
- Video consultations by appointment, in your time zone
- Made to your measurements
- Shipped by courier from Karachi, with duties explained before you order
Questions brides ask
Can I order from outside Pakistan?
Yes. Saadia takes video consultations by appointment and ships your outfit from Karachi by courier. See Brides abroad for duties and timing.
How much does a bridal cost?
Every piece is made for you, so the price depends on the design, fabric and hand-work. Saadia gives you an itemised quote after your consultation.
How early should I book?
Hand embroidery takes time. Get in touch as soon as you know your dates, ideally five to six months before your first function.
Can you change the colour or design?
Yes. Each outfit here is a starting point. Colours, embroidery and cuts are adapted to you.
Tell Saadia your wedding dates
Share your functions and where you are. Saadia will reply to arrange your consultation.